January 2011
22 posts
The Hip-Hop Word Count (HHWC) is a searchable ethnographic database built from the lyrics of over 40,000 Hip-Hop songs from 1979 to present day. The database is the heart of an online analysis tool that generates textual and quantified reports on searched phrases, syntax, memes and socio-political ideas.
Have you thought about what you would like to see changed in the 2011 AP Stylebook? It’s something I think about - often. From writing in my blog(s), status updates, press releases, emails, etc.
My suggestions:
Web page to one word lower-case: webpage
Internet to internet
e-mail to email
Referencing social media as SM
Public Relations - currently used both ways P.R. and PR. Make it official, PR.
Currently seen as non-profit and nonprofit. Make it official, non-profit.
My list is much longer, but since I’m in the middle of a few PR and SM projects I don’t have the time to list them all.
So, what are your AP pet peeves and suggestions that you would like to see changed in 2011?
Infographic with our obsession with Facebook.
Sadly, bieber.ly was shut down. Bummer.
I’m not obsessed with Justin Bieber - because that would be wrong. This is just hilarious.
Interesting. NewsCorp taking a lot of heat for today’s layoff announcement. Sad news for employees.
Experienced staff and journalists at Forbes will move forward with the “new” newsroom with expanding content, supporting individual brands and …. (every newsroom should take notes) ….
“Newsrooms have always acted as gatekeepers, or expensive layered bureaucracies, standing between content creators and their audience. In the digital space, our goal is to get out of the way as much as possible. We will “edit talent,” that is, we will find the best staff writers and experienced contributors within certain verticals — and niches within those verticals. With our digital publishing infrastructure and our guidance they can do what they do best — create quality content. In turn, we’ll carefully monitor that content, syndicate it and distribute it.”
I’m a former journalist that’s a complete news, online and social media junkie. I am passionate about teaching others about the importance of engaging with social media, especially former colleagues working in broadcast television. The way we communicate with each other, as well as news delivery has changed by leaps and bounds the past decade. Heck, for that matter I could even say the past six months.
The infographic provided by Nielsen is not shocking to me, but it may be to some of my friends working in a newsroom, so it must be shared. I need my friends to survive the ever-evolving social technologies.
Demographics are changing and mobile activity is booming like never before. My friends must know that what they’re currently doing must change. Sitting behind a camera and “reading” the news is no longer acceptable. It’s a must to get active with your viewers online. Keyword: MUST. You are no longer pushing out information. People are seeking it on their own faster and easier.
Mobile apps and social networking sites are getting the advertising dollars, which only means less TV contracts, more work and perhaps less pay. Get with the social and mobile program people. I want you to keep your jobs.
Journalists - please tell your news directors to get mobile applications. Post your stories on YouTube!; have RSS feeds (weather, sports, entertainment, breaking and general news); create your own social presence with an updated and personalized Twitter account(s); Facebook fan pages (for talent and the newsdesk); get a personal QR code (put it on your business card); have geolocation offers with promotional events; have text campaigns for polls, etc. Be active on professional networks too - LinkedIn and BranchOut.
Good luck my TV friends!
QUICK FACTS:
- Number of Mobile Phone Users (13+): 228M
- Percentage of U.S. Mobile Subscribers with Smartphones: 31%
- Number of mobile phone web users: 83.2M
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MarketingProfs article has relevant information for today’s B2B business.
The Cisco social media team always has great information! Have this one on your RSS feed if you’re in the B2B space (@petra1400 is my favorite). This infograph is visually appealing!
Coming to Comedy Central Tuesday, January 11th! Tune in if you’re a sports fan - it should be a good one!
This is hilarious!! And can’t help but to laugh at myself for using Quora.
Should probably stop taking walks down memory lane. Just remembering how much time I would invest on MySpace each and every single day, years ago. Sheesh…I’m probably down to 100 friends by now with everyone leaving the site (but I haven’t checked). Sad.
“MySpace is a not a social network anymore. It is now a social entertainment destination.”…. a bold statement made by Mike Jones of My____.
Great entry from @sarahskerik from PR Newswire! I agree, jargon is boring, risky - and in most cases, useless.
When I was reading the entry I couldn’t help but to take a trip down “newsroom” memory lane….
The fax machine would be spitting out non-stop jargon 24/7. Some companies would spend countless hours putting together long releases (at least 3-20 pages!) filled with information that was simply - quite understandable and never really getting to the point. (Save the trees!) Oh, those were the days…
Now, it’s so much easier to cut-out the fat and stick to the facts. Building relationships, starting conversations with journalists and other key influencers are so much easier with the help of email and the internet.
If you are sending releases via the wire, email, or even posting them on your company’s website - they should always be short (unless they’re quarterly earnings), concise and to the point. Give the reader enticing information in the first two sentences of the release and don’t forget to spark the reader’s attention in the headline. The release should never go over 400 words (one page). Plus, save some dough. If you’re still using a wire service, trim the jargon fat. They charge you for word count.
Follow the PR Newswire blog. Sarah and others have great information and insights about the communications industry.
Disclosure: I’m not endorsing PR Newswire products (do your own homework), but it should be known that I’m a former employee.
You will laugh, I promise.
Foursquare, Gowalla, Yelp!, Google Maps, Google (period) and my recent favorite and also very addicting is, Shopkick.
Many applications and platforms in the social world, including video and photo (picplz - love it!) are using geolocation for customer loyalty programs. Well, as they should because social networking is all about the people - right?
In 2009 Shopkick was created. Yes, they still have a lot of work to do with adding shops, rewards, offers with fast and easy technology (coming soon - linking your Loyalty Cards!). But, it is the first mobile application that goes beyond a check-in (or special nearby bonus).
It’s simple. Get rewarded for the things you love to buy (scan the products) and the places you like to go. Collect your “Kickbucks” for cool stuff like instant gift cards to your favorite shops, fantastic merchandise (Skullcandy earbuds, Coach handbags, True Religion jeans, and more!), travel and cool must-have gadgets!
No, this is not a PR or marketing advertising message for Shopkick. I have zero relation to anyone working at, or with the geolocation superheroes. I’m simply a fan. I am a loyal customer that likes to be rewarded - otherwise, I’m shopping for the next best bargain.
Oh, about geolocation. Expect to see more applications to apply the feature. Why? There’s so much marketers and advertisers can learn about YOU! Don’t forget - social networking is about the people.
I’ve neglected a few of my blogs (there are only three) in late 2010, but it’s one of my goals to get on track with issues, topics, and fluff that I’m most interesting personally and professionally. Oh, and we can’t forget it doesn’t hurt with an individuals online visibility.
The information provided by Chris Abraham in his recent entry - The Blog is Dead, was extremely helpful to get moving with writing, again. If you’re doubting keeping up with your blog, or thinking about getting started reading the entry could potentially give you inspiration. Thank you Chris!